Is email marketing different from newsletters? An explanation of the basics and benefits.
Introducing four key performance indicators (KPIs) to analyze for measuring the effectiveness of email marketing!
Some of you may want to know about the relationship between email marketing and newsletters, as well as effective approaches to them. Email marketing techniques include not only newsletter distribution but also targeted emails and drip emails, and it has become common for companies to utilize marketing automation (MA) tools to streamline various email distributions and analyses. It is important to optimize your approach according to the target and to connect to conversions (CV) without missing the right timing. In this article, we will introduce the benefits of email marketing, its main techniques, and how to design them. *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.*
- Company：イッツ・コミュニケーションズ
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